Samvida Chennuri

Catalyzing equity
and accountability
in
everyday systems
through service design.

DESIGN STRATEGIST • SERVICE DESIGNER • RESEARCHER • SUSTAINABILITY EXPERT • INNOVATOR • SYSTEMS THINKER • STORYTELLER •

My design trifecta for Circular, Ethical, and Community-driven solutions:

Explore how complex systems function in reality and why they often fall short
Analyze behaviors, everyday social structures, and lived experiences to uncover insights
Uncover the gaps, frictions, and design opportunities that shape meaningful interactions

Map out journeys, processes, and relationships to cut through complexity and ambiguity.
Find the root causes and patterns that are often overlooked beneath surface-level symptoms
Reframe fragmented systems into clear and actionable design strategies for change

Design services, systems, and experiences that are equitable, adaptable, and regenerative
Collaborate with people to shape ideas that last and benefit more than just the present.
Create meaningful change that not only empowers people but also fosters inclusion

Creating Regrab to cater to India’s dynamic resale market with the unique local touch global platforms lack.

Transforming Hawthorne Court into a safe, inviting, and vibrant community space for Downtown Madison.

Improving boarding for passengers with reduced mobility and cutting turnaround times for Southwest Airlines.

Imagining the everyday lived experiences of climate migrants in a future city reshaped by refuge and resilience.

Infographics that thoughtfully simplify complex research, systems, and strategies into clear, engaging visuals.

A collection of research papers and articles that highlight my research skills, writing abilities, and areas of interest.